About us

Developing teams, leaders and organisations

Red Rock International was formed in 2005 by Nick and Robert and soon after joined by Nader. Together, they have gone on to be leaders of an organisation with more than 30 incredible people. RRI was created to help people live their best life at work. By influencing attitudes, developing skills and building relationships we have helped tens of thousands of people to live better lives at work and beyond.

Our initial work used the challenge of outdoor adventure as a catalyst for personal growth. Since then we have added many new experiential approaches to our development toolkit.

We continue to design and deliver programmes and events from our centres in the UK, Egypt and Qatar.

Our vision

… is to strive to help people and organizations to grow and prosper through high-impact experiential training programs. Because “We Believe in People,” we are a catalyst for positive transformation in the lives of our staff, partners and communities.

Our mission

  • Deliver Transformational Training
  • Develop Relationships and Influence the Community
  • Create Employment
  • Generate Funds for Charity and Support Start-Ups through Investing and Consulting

We value...


We believe that overcoming challenges – physical, mental and emotional - creates powerful opportunities for growth.


We strive for originality and refuse to be tied to convention. We value simplicity, elegance and beauty, whether in our natural environment, the way that we work or the courses that we design.


We exist for people. We operate with transparency and our teams provide an open and safe environment in which to live and work. We develop long-term relationships with our customers and partners.


Our training draws on our own experience and business practices; we live what we teach.


Training that leaves us with a long lasting change. Training that challenges our thoughts, feelings and transforms our actions and relationships.

A partnership based approach

We work with our customers to create development pathways that journey through experiential exercises, contemporary teaching, reflection on existing experience and coaching.

Meet our Egypt team

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Nader Sameh


Nader has been involved in training and equipping leaders since 2003, freelancing for several large training companies before joining Red Rock International full time. He is highly skilled at helping clients clarify training needs and matching these to suitable development pathways. Insight: Nader initially qualified as a physician from Ain Shams University in Cairo. After completing his studies to become a doctor Nader decided to pursue his passion for seeing people develop the skills and character to reach their full potential.

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Shady Sameh

R&D and Operations Director

Shady is one of the creative minds behind our experiential team building and development team. He helps in creating new activities, developing existing ones and organises new projects. He also specialises in preparing all the necessary equipment and logistical aspects of all team building training courses as project manager. Insight: Shady is also the director of sports youth camps which are hosted every year in the summer. He’s passionate for developing new activities for both RRI and camps and enjoys staying active in his free time with a variety of sports.

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Ahmed El Badry

Sales Manager

Ahmed graduated as a construction engineer from Cairo University and using the skills he’s learned as a project manager in the construction field in previous years, he’s been an important part of our business development team in Egypt. His notable communication skills and networking abilities have helped him particularly in his sales ventures. His creative ideas and attention to detail help contribute to the development of new activities and projects. Insight: Ahmed has been involved in volunteer activities and sports including managing the Global Internship Program in AIESEC Egypt.

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Andrew Abed

Sales Specialist

Andrew is all about delivering the Red Rock International experience to our clients. He works on developing new challenges that result in a learning experience and makes sure we deliver them according to RRI standards. Andrew's experience in trading equipped him with the skills needed to deal with people, and he makes sure that he use these skills in our trainings. He is passionate about learning and developing, and he seizes every opportunity to further develop the training operations, dynamics, and delivery. Insight: In another world, he sees himself as a talented saxophonist... at least he thinks so.

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Anna Clayson

CBT R&D Officer

Anna joined our team in late-2018 having graduated from a university in UK with a psychology B.A. She believes that people are their own advocates of change. Her main reason for studying (counseling, coaching and mentoring) at university was to help people get through transitional periods in their lives and pursue their dreams. She aims to transfer these skills as she contributes to the development of our content-based training courses. Insight: Anna is passionate about art. She believes that it is a way to tell people’s untold stories and express their uniqueness.

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Chantal Zaki

RV Coordinator

Chantal has a passion for working with young people, and sees potential for positive transformation through Egypt’s youth. As the RedVentures coordinator, she believes that the youth are the future of our tomorrow, and the shapers of our future. She excels in tailoring events and camps and aims to invest in the development and growth of Egypt’s youth. Chantal graduated from a university in the United States with a Business & Marketing B.A. Insight: Chantal loves trying new things and gaining experience from a variety of work-scopes.

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Glory Emad

Design Officer

Glory is the artist behind everything captivating at the Red rock office, events, social media, camps, you name it! She is skilled in using her hands to make art come to life and is always one of the first people to get their hands full with work whenever anyone needs help around the office. Insight: Glory utilizes her passion for creativity by planning breath taking weddings.

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Sherif Michel

TB Operations Officer

Sherif joined Redrock as a full time Operations officer after graduating from the university of Hertfordshire in the UK. majored in business studies and passionate about business effects on individuals. Sherif is skilled at making things happen and has an eagerness to bring events to life. He is responsible for staffing, course preparations and handling suppliers. insight: Sherif loves football and is big fan of Barcelona.

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Heba Atalla

Senior Finance & HR Supervisor

Heba is handling finance at RRI. Her tasks involve accounting, book keeping, finance and budgeting. Her work also involves producing the yearly statements that guide the company in all the decisions concerning budgeting and finance. Heba is gifted with accuracy and persistent focus along with passion aligned with RRI’s belief in changing people. Insight: She’s been involved in youth camps as a program director which promoted her focus and precision.

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Hisham ElHefni

Storage & Equipment Coordinator

Hisham is in charge of Redrock's equipment and storage, along with his team. He is also responsible for events setup and makes sure all is ready on time. Insight: Hisham is innovative in finding solutions and enjoys working with his hands and creating.

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Maggie Bahaa

Senior CBT Operations Supervisor

Maggie has been with Red Rock International Egypt office since 2012 and has since been an integral part of the team. She excels in creating interesting and unique presentations for training events. Insight: Maggie is passionate about crafting handmade creations, from natural soaps to weaving and is always pursuing new DIY projects.

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Sandra El Barnashawy

CBT Operations Officer

Sandra is part of Classrooms operations, she loves to get to know new people and learn new things. As the content based training operations officer, she is in charge of preparing all content and activities for the CBT courses. She believes that a healthy community starts with happy people therefore she always spreads positive vibes around the office.Insight: Sandra is a big fan of music and appreciates art

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Lydia Beshara

Senior Marketing Specialist

Info coming soon...

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Mohamed Nagy

Sales Specialist

Having graduated in 2012, Mohamed has been working in various fields related to client management and coordination and communications. His strongpoints include being a very relational person in his every day life, whether he's at work or socialising elsewhere. He's an avid motivator and a strong supporter of those around him on a daily basis. Insight: Mohamed excels at basketball and is a persistently active person. He played with a local team and constantly challenges his team at RRI Egypt to play and stay active.

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Sandra Farahat

Senior Sales Supervisor

Sandra has been a part of the Egypt team since 2014. Multi tasking is her weapon, she not only improves and innovates the classroom programs and deliver them but also helps in business development through sales meetings with clients to get a full picture of their needs. Sandra’s passion to build relationships and impact people’s lives through what she offers is her fuel for every day at work. Insight: Sandra is also a mother of two girls, with whom she gets to share her hobbies of baking and art crafts.

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Shirley Tahhan

Business Development Manager

Shirley has been part of Redrock's team for years. her passion for new opportunities is unmatched. as a political science graduated and an MBA holder her education prepared her to venture into the business world seeking growth and learning. Insight: Shirley is a mom of two who loves to travel and spend time with the family.

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Wafik Serour

Senior TB Operations Supervisor

Wafik is Part of the Team Building development, who is always keen to develop people’s skills and extend their capabilities. He is also the Operations Coordinator in the office, in charge of office management, events logistics, and outsourced purchases. His passion for arranging and organising things diligently in harmony is the engine at work. Insight: Wafik has been involved in administrative coordination of youth camps, and charitable events which nurtured his interest in seeing people develop while reaching them through disciplined structured channels.

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Youssef Hayaty

TB R&D Coordinator

Youssef is the brains behind Redrock’s activities. His love for games and passion for game development is manifested in his work tailoring the activity based on team needs. He believes that team building activities can change how people think and perceive and thus work more efficiently. Youssef is also involved in program development of youth camps so his always working on developing mind engaging new games. Insight: Youssef is the lead singer of an uprising band. He enjoys and plays music, loves watching sports and playing board games.

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Sara Gendy

CBT R&D Officer

Sara believes that learning and education is one of the essential steps to changing the world, that’s why she joined the research and development team of the content based trainings. She aims to aid people with the required skills and knowledge that will equip them to excel in all areas of their lives. With her background in curriculum development and thirst for education, she tends to constantly upgrade existing courses and create new ones to enlighten people. Insight: She also aims to become a personal trainer to widen her scope of encouraging people to have better lives.

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Peter Nageh

TB Operations Officer

Peter joined Redrock as part of the Team Building operations team. as the Team Building Officer he is responsible for venue booking and handling events logistics. He is enthusiast about meeting new and different people, he is attentive to details, and he diligently works on bringing the best out of every challenging situation. Insight: Peter is inspired by good music and he enjoys taking part in music bands and concerts.

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Salma El Rouby

Sales Specialist

Salma believes that networking is an essential asset we own, create and should foster day by day, and building healthy relationships is the most powerful way to successful communication. she believes that joining Red Rock helps her pursue her passion towards connecting people together. Insight: Salma is a cheerful soul who find it easy to make friends and work in teams.

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Karim Onsy

RV Officer

Graduated 2019 from the German University in Cairo with Honors, Karim is a RedVentures officer, responsible for generating leads as well as supporting Redventure’s community. He believes that youth represent the future of our nation therefore he aims to tailor camps to invest in their development. Insight: Karim is a master of languages, he tends to connect with people through the different languages he speaks.

Egypt Board


David Skews

RRI Egypt Board of Directors

Robert Landon

RRI Egypt Board of Directors
Suzy Kheir

Suzy Kheir

RRI Egypt Board of Directors
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Wassim Sabry

RRI Egypt Board of Directors

Medhat Iskander

RRI Egypt Board of Directors